CSSC Sports & Leisure - Members' Offers Questionnaire

In answering these questions, please bear the following in mind:

1. Be honest 2. Reflect your opinion as an individual, not a group view.

1a. Have you ever used the Countdown Members' Offers scheme to get a discount?

1b. If yes, what offers have you used? (Character limit: 254)

1c. If no, why not? Please tick any that apply (hold down Control button to select more than one):

Other, please specify and add any additional comments.

1d. If yes, what savings (approximately) have you made on each offer?

2. When looking for information on offers with Countdown, do you tend to use the booklet you received with your CSSC membership pack in January or Countdown's website?

Other, please specify (character limit: 80)

3a. If you have used Countdown's website for information on offers, have you tried searching for offers?

3b. If yes, please rate from 1-5 how easy it was to find the information you were looking for, 1 being very difficult and 5 being easy.

3c. Please comment on your rating; what made the process easy, difficult or OK ?

4a. Have you registered on the Countdown website to receive their monthly enewsletter?

If no, please go to 4d.

4b. If yes, how useful/effective do you find the newsletters? Please rate from 1 – 5, 1 being poor and 5 being excellent.

4c. If yes, have you ever taken up an offer purely because you have seen it mentioned in a monthly Countdown newsletter?

4d. If no, why have you not registered for the Countdown newsletter?

5a. Have you ever put a suggestion forward for Countdown to try to negotiate a new offer for the scheme?

5b. If yes, was the new offer negotiated successfully for you?

5c. How effective was the communication from Countdown regarding progress of this referral? Please rate from 1 – 5, 1 being poor and 5 being excellent.

6. New offers are coming on board all the time through the Countdown scheme. How effective would you rate the communication of new offers throughout the year? Please rate from 1 – 5, 1 being poor and 5 being excellent.

7a. Have you ever had any direct contact with Countdown, either with their Customer Services department or by ordering vouchers or giftcards with them?

7b. If yes, please rate this service from 1 -5, 1 being poor and 5 being excellent.

8. Your annual CSSC membership card doubles as a Countdown membership card; before reading this, did you know that?

9. Of the Countdown offers you are aware of, which do you regard as the best/most attractive (please state up to five)?

10. If there were up to ten new merchants or types of merchants we could include in the scheme that aren’t included at present, what would you include?

11. This is a key question for the future so please take a few moments to consider your response.

Bearing in mind the purpose of the scheme and any other discount schemes you may be aware of, what else would you like to see included in the scheme that would make it better? Please concentrate on the scheme and how it works/is communicated rather than which offers are or aren't included.

Please add any additional comments here:

Before we send this questionnaire to a selection of members and volunteers, if there are any questions that we haven’t covered above that you think would help in this project, please let Laura Murphy know. Email laura.murphy@cssc.co.uk

Name:

Date: (dd/mm/yyyy)